The history of the Cardillo family in the textile and clothing trade began in Acri, Calabria, in the post-war period, when Guerino Cardillo opened a small specialized business and soon became a point of reference for the best tailors in the area.

The 70s: the second generation and the advent of ready-to-wear clothing

In the seventies, with the rise of ready-to-wear clothing, the second generation took up the family legacy and guided the company into a new phase of growth, successfully interpreting market changes.

The 80s and Rod Shop (1985): the boutique for prestigious brands

In the eighties, a further evolution arrived: the business transformed into a boutique dedicated to the most prestigious brands in Italian and international fashion. In 1985, Rod Shop was born, a pioneering project for the area, the result of a joint venture with a major Italian company in the sector. This initiative helped consolidate the company's role as a point of reference for quality fashion in Calabria.

2004: the birth of Rod Shop Cardillo, a meeting point between fashion and culture

In 2004, the third generation brought Rod Shop Cardillo to life, a project that combines fashion, research, and culture, transforming the store into a space where style, creativity, and identity coexist. Today, the company operates in a showroom of approximately 400 square meters in the historic center of Acri, offering a selection of the best brands in the fashion landscape.

2012: digitalization and the first e-commerce project

In 2012, the company's digitalization journey began with the launch of its first e-commerce project. It was the start of a strategic transformation that, in 2018, evolved into the creation of Mescolanze, the brand that represents the natural evolution of the Cardillo family's entrepreneurial history. Since then, the digital project has consolidated and grown, complementing the physical store with a structured online presence on major European marketplaces and through an omnichannel strategy capable of integrating the boutique experience, technological innovation, and customer service.

Corporate vision: quality, relationships, and territorial roots

For over seventy years, the same vision has guided every choice: selecting quality, building relationships of trust, and innovating without losing the connection to the territory and the values that gave rise to the company.